Digital Marketing Manager

Job Summary:
We are looking for an experienced Digital Marketing Manager to plan, execute, and manage online marketing strategies to increase brand awareness, lead generation, and sales. The ideal candidate should have strong expertise in digital channels, analytics, and campaign optimization.

Key Responsibilities:

Develop and implement digital marketing strategies across platforms

Manage SEO, SEM, Google Ads, social media, and email marketing campaigns

Plan and monitor performance marketing and lead generation activities

Analyze campaign performance using tools like Google Analytics

Optimize campaigns for better ROI and conversion rates

Manage content strategy for websites and social media

Coordinate with designers, content writers, and agencies

Manage digital marketing budgets and timelines

Stay updated with digital marketing trends and best practices

Required Skills & Qualifications:

Bachelor’s degree in Marketing, Business, or related field

Proven experience as a Digital Marketing Manager or similar role

Strong knowledge of SEO, SEM, PPC, and social media marketing

Experience with Google Ads, Meta Ads, and marketing automation tools

Good understanding of analytics and reporting

Strong communication and leadership skills

Preferred Skills (Optional):

Experience with CRM tools and marketing funnels

Knowledge of content marketing and influencer marketing

Certification in Google Ads or Digital Marketing